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Sally Campbell

How to Craft News Releases for Films

If you’re familiar with PR, you’re familiar with the news release. News releases share information straight from the source — the key facts and figures aren’t lost or confused by moving through channels. News releases are a tried and true method of sending information to the media.  A news release can apply to just about […]

Categories
Sally Campbell

The First Post: Setting the Scene

Welcome! As a student nearing the end of my studies in public relations and having an ever-growing love for the film industry, I wanted to create a platform where I could merge those two things.  The film industry has always fascinated me, and before I went into undergrad, I thought about trying out cinema studies. […]